services

Marketing Services

What we offer

Marketing Services for Contractors & Trade Businesses in Colorado

We’re not a typical marketing agency. Contractors of Colorado is a team of professionals who have worked directly in the trades. We know the industry, speak the language, and understand what it actually takes to build a business that wins in a competitive market.

From brand identity and media production to websites, reviews, and automated lead systems, we build the marketing infrastructure that gets you found, builds trust, and keeps your pipeline full. No fluff. No runaround. Just real strategy built for the way trade businesses actually work.

BRAND DEVELOPMENT — Branding Documents

Your brand is your first impression and in the trades, reputation is everything. We build the visual foundation that makes your business look as legit on paper as you are on the job. From your logo to your leave-behinds, every piece is built to reflect the quality of your work and earn trust before you even shake a hand.

Services include:

Logo Design / Refresh
Letterhead Templates for Contracts
Business Card Design
Email Signature Design
Yard Sign Design with QR Codes
Door Hanger Design with QR Codes

Contractor Portfolio Example Project showcase preview

Portfolio Piece Project Story Before / During / After

Kitchen Remodel Showcase

A polished portfolio piece designed to help contractors present their work with professional project photos, clear scope, and a finished result clients can visualize.

Completed Residential Remodel A finished project highlight showing the craftsmanship, materials, and final transformation.

Before

During

After

Project Overview

Residential kitchen remodel showcasing the project from initial work through completion, with a clean layout contractors can use to present their craftsmanship.

Scope of Work

Demolition and prep work

Cabinets, counters, and backsplash

Final finishes and project photos

PORTFOLIO PIECES — Case Study & Project Spotlight Writeups

You do the work. We make sure the right people know about it. Each Case Study is a professionally written breakdown of a completed project: scope, process, and results, paired with a real client testimonial. These are built to live as polished PDFs or print pieces that you can hand to a prospect, post on your website, or drop in a proposal. It’s proof of work that sells for you.

ONE-TIME MEDIA SHOOT

One great project. One powerful first impression. This shoot is designed to capture your best work in the best light, literally. A professional photographer and videographer come on-site to document a showcase project from start to finish. You walk away with 20 high-resolution photos and one statement video that recaps the project from concept to completion. Put it on your website, run it as an ad, or let it anchor your social presence.

CONTENT MACHINE — Monthly Onsite Video & Photo Production

Consistency wins in this industry, and the companies showing up every week on social media are the ones getting the calls. Our media team comes directly to your jobsites and office on a monthly basis, to capture the real stories behind your work. Before-and-afters, client testimonials, explainer videos, crew in action. We bring the drone, the professional audio, and the strategy. You just keep doing what you do best.

Each monthly session delivers 15–20 professional photos and 5–6 vertical videos edited, ready to post, and built for every platform you’re on.

ONE-TIME SOCIAL MEDIA CONTENT STRATEGY SESSION

This is a one-time deep dive, led personally by Cooper Simmerman, Managing Partner of Contractors of Colorado, built to hand you a complete playbook for dominating social media in your market. Backed by decades of hands-on experience generating millions of views and millions of dollars for clients across a wide range of industries.

The session includes a full audit of your existing social presence, a competitor analysis of who’s winning in your space and why, and a 90-minute one-on-one strategy session. You walk away with a research-backed report loaded with content examples, ready-to-use templates, and a forward-looking game plan, so you know exactly what to post, how to post it, and how to build a following that turns into revenue.

MONTHLY SOCIAL MEDIA CONTENT MANAGEMENT

Don’t have time to manage your own social media? We’ve got it handled. Our team takes over your profiles or builds them from scratch and optimizes them for growth and runs your full content calendar week in and week out. You keep full access and control at all times. We handle the editing, caption writing, scripting, design, and posting 3 to 5 times per week across every platform you’re on.

Want it done completely end-to-end? Pair this with the Content Machine package and we’ll handle everything from capture to publish.Platforms covered: Facebook, Instagram, TikTok, LinkedIn, and YouTube.

Podcast, Get on the Mic, Get Known in Your Niche

The contractors who are seen as experts in their market get more calls, better clients, and command higher prices. We’ll bring you into the Contractors of Colorado professional studio in Lone Tree Colorado for a fully produced podcast episode interview-style, strategy-backed, and built to tell your company’s story in a way that builds serious credibility.

You’ll walk away with a 30-minute professional podcast episode, 5 short-form vertical clips ready for social media, distribution into the CoC Facebook community, and hands-on advice about where and how to deploy your content for maximum impact. No experience needed. We make it easy.

TACTICAL MARKETING EXECUTION SERVICES

Looking good is only half the battle. This is where we get to work on the infrastructure that drives real leads, real calls, and real revenue. Every service in this category is built around one goal: making sure the right customers can find you, trust you, and choose you over the competition.

ONE-TIME GOOGLE BUSINESS PROFILE (GBP) SETUP & OPTIMIZATION

Your Google Business Profile is the single most valuable piece of digital real estate a contractor can own and most companies are leaving it half-finished. We build it out the right way from the ground up, or audit and overhaul what you already have.

We’ll study your competitors, share best practices, and provide professional guidance every step of the way.

What will we look at? Categories, service areas, photos, descriptions, keywords, hours, every detail dialed in so Google knows exactly who you are and what you do, and starts putting you in front of the customers searching for it.

GOOGLE REVIEW GENERATION STRATEGY

Reviews win jobs. Full stop. The contractors showing up at the top of Google with 200 five-star reviews are closing more business at better margins than everyone else on the page. We build you a proven, repeatable system to consistently generate authentic five-star reviews from your real customers without being awkward about it. Automated follow-ups, proven ask scripts, and a process your whole team can run without thinking about it. More reviews. Better rankings. More calls.

WEBSITE BUILDING & HOSTING

Your website is your 24/7 sales rep, and it needs to work as hard as you do. We build clean, fast, mobile-first websites designed specifically for trade businesses, focused on one thing: converting visitors into leads. Every site is custom built on WordPress, SEO-optimized from the ground up, and primed to rank on Google. No templates that look like every other contractor in town. Need a domain? We’ll help you lock one down. Need hosting? We’ve got you covered there too.

The result is a professional online presence that looks the part, loads fast on any device, and makes it dead simple for someone to call or request a quote the moment they land on your page.

Ongoing Website Maintenance & Hosting

A website isn’t a set-it-and-forget-it asset. We keep yours running fast, secure, and up to date so you never have to think about it. Your monthly maintenance covers:

WordPress core updates, plugin and widget management, security monitoring and backups, regular speed and performance checks, and ongoing content updates, new photos, service additions, team changes, company news. Whatever needs updating, we handle it.

GHL (HIGHLEVEL) — CRM & AUTOMATION PLATFORM

The backend system that ties your whole business together. GoHighLevel is the all-in-one CRM, pipeline, and automation platform built for service businesses that are serious about growth. We set it up, configure it for your workflow, and make sure every lead that comes in gets followed up with, automatically. Text follow-ups, email sequences, appointment booking, pipeline tracking, reputation management, all running in the background while you’re on the job. Stop losing leads to slow response times. Start closing more of the business you’re already generating.

AI AGENTS

Your business, running around the clock without adding headcount. We build and deploy custom AI Agents designed to handle the time-consuming, repetitive communication work that eats up your day. Lead intake, appointment scheduling, follow-up sequences, FAQ responses, estimate requests, your AI Agent handles it instantly, 24/7, so no lead goes cold and no opportunity slips through the cracks. Built specifically for your business, your services, and the way your customers communicate. This is the unfair advantage that most of your competitors don’t even know exists yet.

NOTE

A Note on What We Don't Do And Why

We don’t run SEO campaigns, Google Ads, or Meta Ads. That’s not an oversight, (they are important) it’s a deliberate decision on our part.

Those are specialized disciplines that require full time dedicated experts, serious ad budgets, and ongoing management to do right. There are great agencies out there built specifically around paid media and search engine optimization, and if that’s what you need, we’ll tell you where to go and happily work alongside them.

What we’ve found is that contractors who try to bolt ads and SEO onto a weak brand, an unoptimized Google profile, and a social media presence that hasn’t been touched in six months are throwing money into a bucket with a hole in it. You can spend thousands a month driving traffic to a business that doesn’t look trustworthy, doesn’t have reviews, and doesn’t have content that backs up your credibility and it won’t convert the way it should.

Our lane is building the foundation that makes everything else work. The brand, the content, the media, the reviews, the website, the systems. When that foundation is solid, paid advertising and SEO become significantly more effective and you’ll be in a much better position to invest in them.

We’d rather be exceptional at what we do than mediocre at everything.

MEET Contractors of Colorado's Strategic Growth advisor

Hey, I'm Cooper!

I help Colorado Contractors streamline their marketing, win more jobs, and scale their businesses.

My Appalachian roots instilled in me a problem-solving mindset—growing up in the region taught me the value of hard work, resourcefulness, and overcoming challenges.

I bring that same approach to everything I do, from my experience in corporate communications at a $1B AUM financial firm to my role as VP of a putting green construction company in Denver.

I also founded and grew a my own media agency, building a following of hundreds of thousands and generating millions of impressions, while hosting 200+ podcast episodes and delivering a TEDx Talk on the power of networking.

No bragging here—just straight talk about what I offer, based on real-world, hands-on experience, not theory or fluff.

services

Marketing Services

What we offer